Culture Shock Marketing, LLC (CSM)

Our Services

Strategic Services

Market Development – Acting as your internal market strategist versed in the creative culture we are experienced in implementing effective marketing campaigns that speak to mainstream and diverse niche audiences. We do this by developing winning, integrated marketing communications plans and messages designed to capitalize on revenue growth opportunities, as well as meet competitive challenges.

Market Positioning Session – Our process begins with a strategic session intended to illuminate and capture your most important strategic marketing priorities, corporate and product advantages, and unique selling attributes. During the session we document the collective knowledge and creativity of your company’s senior management and marketing and sales leaders to create meaningful messages. When it comes time for implementation, we can work as an extension of your staff, cost-effectively assisting you in planning the strategic and tactical aspects of your marketing and communications programs and sales initiatives. Our deliverable is a corporate positioning White Paper that articulates uniqueness from the customer’s perspective. You also receive a Marketing Action Plan that documents the short term, go-to-market activities required to achieve success. Tiered service level agreements are structured to meet individual client needs and requirements.

Brand Development

Brand Extension / Identity Building – CSM serves as a conduit between creative culture and corporate brand. We offer opportunities to maximize brand awareness through creative vehicles including, but not limited to, sponsorship, media messages, fundraisers, not-for-profit partnerships, co-sponsored events, and creative collaborations.

Curatorial Services – We consult and curate artwork for exhibitions, events, and corporations. We work with artists, galleries, and curators and create unique partnerships. We connect companies with emerging talent and connect artists with prominent galleries. Artistic integrity and brand are respected and developed.

Event Production + Promotion – CSM produces, curates, and promotes stimulating art and cultural events for your company. We have a database of ideal spaces and potential partners for your next event. We work with select corporate clients and utilize our proven expertise to promote art and cultural events.

Sponsorship – CSM creates targeted sponsorship proposals and communicates with potential corporate and media sponsors to partner with your organization.

Guerrilla Marketing – CSM is available to create on-the-ground brand promotions, pre and post event.

Online Marketing – We coordinate online brand promotions and banner ads to complement targeted media relations outreach programs.

Tactical Execution

Public Relations – CSM creates and implements winning public relations campaigns, both online and in print for you. We engage audiences and media outlets and secure prominent placements. We utilize a diverse network of outlets covering art, culture, lifestyle, film, technology, and business innovation.

Media Outreach – Our targeted press releases and press kit distribution to online, print, radio and tv media outlets maximize reach and results. Our tailored pitch letters and direct contact with editorial contacts increase prominent placements.

Creative Writing – Our creative writing is included, but not limited to, press releases, promotional copy, exhibition announcements and catalogues, proposals, biographies, and tailored pitch letters.

Design Development – Powerful designs complement marketing messages that align with your brand aesthetic. From print to online, we can implement dynamic content from start to finish. We create graphic layouts and design for media kits and logos, business cards, catalogues, websites and letterheads. Content and printing services are available.

Market Research / Database Building – We assist you develop, implement and maintain target customer database to reach new and existing market segments and potential audiences.

Liaison Services – We work as an extension of your staff to promote your business and products to your potential buyers or distributors.

E-Marketing – CSM customizes and generates newsletters to enhance campaign effectiveness and engage audiences.

Advertising – We design and implement effective advertising programs through targeted outlets, both in print and online with existing and new media partners.