The art of remixing and sampling has been around for decades, but AV/DJ pioneers Eclectic Method have fundamentally changed the landscape of music culture with their infectious, technological spinning skills. Working with U2 to Motown, touring the globe, the UK trio's audio/video mash-ups became ubiquitous as they created a new model of business for their creative content. To build on their success and position their unparalleled talent, spanning New York City and London, Eclectic Method manager Justin Bolognino of Learned Evolution brought on CSM to support muti-facted marketing initiatives and media relations including online PR, word-of-mouth, and event-based promotions. CSM secured feature articles, interviews, and event pre and national and international events and festivals (Toronto International Film Festival, E3 Expo, Open Video Conference, Art Director's Club, Le Poisson Rouge, Brooklyn Bowl) with coverage in top outlets in print, online and radio (Creativity Magazine, Wired.com, Live Design, AM-NY, Examiner.com, SF Appeal). As Eclectic Method's official media representative, CSM broadens opportunities for exposure working closely with the Eclectic Method team and affiliated clients, partners and organizations. Cultivating media coverage in advance and on-site during the Toronto International Film Festival, CSM secured feature coverage for Eclectic Method in top Canadian media outlets, including a cover entertainment story in The Toronto Star, distributed to a million readers and the most read of all the dailies, previews in CBC.CA Arts, indieWire, Variety, among numerous online outlets, television interviews on NOW Magazine, as well as post-coverage in Life.com.
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